Powerhub LTD

Powerhub is a Mauritian supplier of architectural, commercial and decorative lighting, professional tools and electrical accessories, founded by two directors with more than fifty years of industry experience between them. Its customers are the people who specify: architects, consultants, contractors and project managers.

A new name against established players, Powerhub had no web presence, and its two lighting brands, Norvalux and Auralux, lived in PDF catalogues passed around by email. The challenge was **a website that earns a project team’s trust at first glance**, with the catalogues where a specifier can actually browse them.

• Lead with expertise
  Make advice, specifications, and DIALux lighting design the story, ahead of the products

• Give each brand its place
  Norvalux for professional and architectural lighting, Auralux for decorative interiors

• Open the catalogues
  Turn two large PDFs into catalogues that can be flipped through on any device

• Show real projects
  Let completed installations do the persuading

• Create a complete digital presence
  Design and build the website from the ground up

• Reflect the brand’s elegance
  Translate craftsmanship into a refined digital experience

• Support storytelling
  Allow the work and brand narrative to shine

• Deliver a seamless user experience
  Ensure the site feels calm, intuitive, and considered

Edit Studio started with what Powerhub already had:

• Reading the company profile, brand guidelines and both catalogues to pin down what the business sells and to whom
• Mapping how a specifier moves from brief to product choice, and where a supplier earns or loses confidence
• Deciding what belongs on the first screen and what can wait for the catalogue

The strategy centred on services before stock. Technical expertise, project support and lighting calculations lead the homepage; the two brands follow, each with its own range and catalogue; completed projects close the argument.

1. An editorial homepage
   A full-bleed hero, a plain statement of who Powerhub works with, and five bespoke isometric icons for the services that set the company apart.
2. Two brands, one site
   Norvalux and Auralux each have a dedicated section and page, with their range listed plainly and a clear route to the catalogue.
3. Interactive catalogues
   We rebuilt both PDFs as page-flip HTML publications, embedded on the brand pages, with thumbnails, zoom, full-screen reading, and mobile use.
4. Projects and people
   A filterable portfolio of completed installations, and an About page that introduces the two founders and the company’s values.
5. Designed and built without a handoff
   Edit Studio designed and built the whole site on WordPress, set up the CMS so Powerhub can add projects themselves, configured analytics and supported the team after launch.

• A brand website that presents Powerhub as a technical partner to project teams
• Norvalux and Auralux catalogues that open in the browser instead of downloading
• A CMS the client can maintain, with analytics in place from day oneThe result is a calm, confident site for a company whose product is good advice as much as good lighting, live at powerhubltd.com.